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Our customer JT International, an international corporation focusing on the production and sales of fast moving consumer goods, requested a solution to facilitate fast ordering of their products to support the launch of a new (tobacco) brand in his portfolio. The idea was to provide an IoT device to retailers that would allow them to order products swiftly and without having to log in to any order platform or even use outdated technology (fax, phone, print).
As the brand’s launch had been considered crucial for the corporation and was important to position our customer as a technologically advanced and innovative force in the market, going for a “Digital Trigger Device” – the Ploom Order Button – was evident.
The delivery method/logistic solution for the project was by bicycle courier. Vendors ordering products via the Ploom Order Button received their goods at the beginning of the following morning by a courier operating in their region.
The success of the Digital Trigger Device is based on its intuitive handling – from its plug&play installation to its timely maintenance. It provides corporations with a plug and play business solution for facilitating any kinds of services in a modern, straight-forward, convenient fashion.
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SLIM TECHNOLOGY MEETS SMART USABILITY
The Digital Trigger Device is at the core of a digital ecosystem and can smoothly be incorporated into any existing framework. It fits seamlessly into the usual management processes and does not require any specific infrastructure.
Updating and re-setting the Digital Trigger Device is easy. Firmware updates are possible anytime “Over-the-Air” (FOTA).
Everything needed is the user operating the device with a few touches of his finger. And to re-set the device to factory defaults and delete all stored data a long press is all that is required.
The RGB LED built into the Digital Trigger Device conveys the status of the action triggered in a fashion that is immediately graspable. It serves as a QUICK FEEDBACK for the user.
A business innovation strategy is an approach for introducing new ideas, products, services, or processes into a company in order to increase its competitiveness and profitability.
Our goal is to help your business develop and implement innovative strategies that can lead to new revenue streams, improved customer experience, and a competitive edge in the market.
Our services are aimed at efficiently and effectively developing relevant web and app solutions while measuring and optimizing the customer experience for business success.
Customer centricity lies at the heart of everything we do. It's more than just a buzzword—it's a philosophy that shapes our approach to business. We believe that understanding and prioritizing the needs, preferences, and experiences of our customers is the key to success. Through a relentless focus on building meaningful relationships and delivering exceptional value, we strive to exceed expectations at every touchpoint. Join us on a journey where customers are not just clients, but partners in our quest for excellence.
How can I create new revenue streams out of my products?
Data Driven Business Strategy refers to the use of data and analytics to guide decision-making and inform business strategies. By analysing data, companies can gain insights into customer behaviour, market trends, and other factors that can help them make more informed decisions about products, marketing, and operations.
Effective customer experience strategies are built around a customer-centric approach. This enables businesses to create impactful brand experiences that meet or exceed customer expectations.
Data-driven solutions are also a critical component of a successful customer experience strategy. By leveraging data, businesses can gain insights into their customers' behavior, preferences, and interactions, and use this information to optimize the customer journey.
Facilitate fast ordering
The Digital Trigger Device was distributed at the A segment cooperating retailers (80) to support the high-class new brand.
The devices were installed directly on the shelf below the respective products by the trade marketers on their regular visiting routine. The delivery method/logistic solution for the case study was by bicycle courier. Vendors ordering products via the Digital Trigger Device received their goods at the beginning of the following morning by a courier operating in their region.
Opinion polls later conducted with the responsible trade marketers show that the installation process was perceived as easy and swift and no major issues were experienced.
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