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Crafting Decor Walther's Unified Digital Experience

Development of a digital presence for the luxury outfitter through the presentation of its high-quality bathroom accessories in an online shop with special functions for sales partners and dealers.
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Connecting customer and dealer

The Decor Walther website was to perform two core functions. On one hand, end customers should be able to get an impressive overview of the product range of the brand, as well as the opportunity to find a suitable dealer in their area.

On the other hand, the site was to act as a B2B dealer portal to provide exclusive partners with a modern shopping experience, inspire them in their selection, but also support practical processes such as logistics and ordering.

Customer Experience Strategy

Effective customer experience strategies are built around a customer-centric approach. This enables businesses to create impactful brand experiences that meet or exceed customer expectations.

Data-driven solutions are also a critical component of a successful customer experience strategy. By leveraging data, businesses can gain insights into their customers' behavior, preferences, and interactions, and use this information to optimize the customer journey.

UX Design

Our UX Design services focus on creating user-centric concepts and designs to enhance overall user experience. We prioritize user centricity, ensuring that every design decision is made with the user's needs and preferences in mind.

In addition, we specialize in developing Natural User Interfaces (NUI) that provide intuitive interactions. Our comprehensive approach includes rigorous usability testing, both in usability labs and remotely, to ensure optimal functionality and satisfaction for end users.

DesignOps

Our DevOps services streamline project management and enhance the role of the Product Owner. We ensure seamless collaboration between development and operations teams, promoting efficient workflows and continuous integration. Our project management strategies focus on agility and transparency, while our Product Owners prioritize aligning development goals with business objectives, ensuring the delivery of high-quality products that meet user needs and market demands.

Engineering

Our Engineering services encompass a comprehensive approach to modern software development. We specialize in Agile Software Engineering, enabling rapid and adaptive development cycles. Leveraging robust Enterprise Technologies, we ensure scalable and reliable solutions.

Our Data Engineering expertise ensures efficient data management and analytics, while our Cloud Infrastructure services provide scalable and flexible environments for your applications. Integrating DevOps practices, we streamline development and operations, enhancing collaboration and ensuring continuous delivery of high-quality software products.

Mockup of Playmobil Wiltopia PWA Web App
Person holding phone showing Augmented Reality of a tiger

Navigating Tradition and Innovation

Decor Walther is driven by a long-standing tradition, as well as a clear philosophy around the theme of luxury. The name has been synonymous with high-quality bathroom accessories since 1973. The company's accessories, lighting and mirrors are valued worldwide for their clear design language and longevity. Luxury department stores, specialist retailers, bathroom and object outfitters in Berlin, Hong Kong, Hamburg, Copenhagen, London, Munich, and Milan carry the products.

For these selected partners, an appealing dealer portal should be created that makes their product selection and ordering easier. A particular challenge in this was that the website should provide different functions and information for non-logged-in end customers and for logged-in dealers.

Consulting

UX Consulting

Design

UX Design

Customer Centricity

Customer Centricity

Development

Development

Crafting elegance

We aimed to create a style that embodies Decor Walther's ethos of understated, timeless luxury.

This included developing a website with a built-in webshop, designed to inform end customers and guide them to local dealers.

Additionally, we implemented a webshop specifically designed to offer exclusive dealers a sophisticated and user-friendly shopping experience, including advanced filter options for locating local specialist dealers and prominently featuring key references and product publications.


Let’s Talk about your Ideas

Heiko Hoffmann

Heiko Hoffmann

Managing Director

newbiz@sensory-minds.com