innogy SEResponsive Website | |
We created an award winning responsive interface to make users love innovative energy solutions. Facing the digital transformation and the complexity of energy transition, innogy SE, formerly known as RWE and now a 100% subsidiary of RWE, was looking for a trustful partner to transform its entire online landscape and digital channels. | |
| client | innogy SE |
| industry | Energy |
| type | Web Interface, Brand Experience |
| release year | 2016 |
| technology | HTML5 |
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innogy SE
Energy becomes innogy
We created an award winning responsive interface to make users love innovative energy solutions. Facing the digital transformation and the complexity of energy transition, innogy SE, formerly known as RWE and now a 100% subsidiary of RWE, was looking for a trustful partner to transform its entire online landscape and digital channels.
In an extensive selection process Sensory-Minds was chosen to become this partner. Starting with a comprehensive analyses of business goals and user groups we worked closely with the client to create a unique vision of the new digital platform – one interface, aggregating all divisions and business needs, gathering user data and adapting itself to the customers' behavior – the innogy eco-system.
In cooperation with innogy's brand agency and an international implementation partner we worked with agile methods creating the concepts and the designs of the eco-system and the entire frontend development. Utilizing latest technology and small agile teams, we developed a frontend flexible enough to apply to several different web platforms, customer portals, apps and other digital products. The SiteCore based backend fully supports personalization for an excellent user experience, adapting its content based on the customer needs and interests.